The Program
How Our SEO Coaching Program Will Make You an Expert
At Marketing Lad, we offer full-fledged advanced classes for SEO training, conducted by our industry experts through live 1-on-1 sessions. We do not provide recorded courses because we believe in the effectiveness of real-time interaction.
Our SEO coaching program is known as one of the strongest options available in the industry because our trainers are active practitioners who use these exact techniques on real client campaigns every day.
Apply Now ->SEO Trainer Profile and Qualifications
Our SEO trainers are Google-certified and experienced practitioners with a detailed understanding of the SEO client and agency world.

Shahid is an experienced SEO marketer with expertise across multiple SEO disciplines. He started his career in 2017 and has worked with BeaconStac, Unacademy, Dominion, AMEX GBT, GrowThink, Taxmann, and CustomShow.
Curriculum
SEO Coaching Contents
This course makes you confident with leading SEO tools like Ahrefs, Semrush, and Moz. Our SEO specialization curriculum helps you keep progressing and leveling up.
Digital Funnels
Understand how search funnels work and how to build content strategies around each funnel stage.
Keyword Research
Learn keyword research to find the best search terms for results. Use Ahrefs, Semrush, and Moz like a pro.
Website Auditing
Learn how to perform full site audits and identify technical SEO issues stopping your rankings.
Content Generation
Master content writing for SEO structure, intent matching, and on-page signals that matter.
On-Page Optimization
Learn practical on-page optimization tasks including title tags, meta descriptions, headers, and internal linking.
Off-Page Optimization
Understand link building, digital PR, and how to earn high-authority backlinks for your clients.
Google Sheets
Track campaigns, manage outreach, and build reporting systems using Google Sheets.
Google Analytics
Set up and interpret Google Analytics to measure organic performance and conversions.
Google Search Console
Master Google Search Console impressions, clicks, indexing, Core Web Vitals, and manual actions.
Google My Business
Optimize your Google Business Profile for local search visibility and map rankings.
SEO Careers and How to Make Money With SEO
Understand the SEO job market, freelancing, agency career paths, and how to build a sustainable SEO income.
How it works
A Step-by-Step SEO Coaching System Built for Real Progress
Every session is tailored to your site, your goals, and your team. You leave with action items and a plan, not just strategy talk.
Audit Your Current SEO Foundation
We review your site, visibility, content, and technical setup to identify the fastest wins and the biggest gaps.
Build a Practical Keyword Strategy
You learn how to map search intent, prioritize opportunities, and structure content around real commercial demand.
Ship On-Page and Technical Improvements
We work through titles, metadata, internal linking, page structure, crawlability, and content optimization in real time.
Scale With Link Building and Reporting
You learn outreach systems, authority-building workflows, and dashboards that prove progress to stakeholders.
What you get
More Than Lessons You Work on the Actual Growth Systems
The First Steps To Build Your SEO Career
Learn From Real SEO Practitioners, Not Theory-Only Courses
At Marketing Lad, we help you build a practical SEO foundation through live 1-on-1 coaching. You get hands-on support, real-world workflows, and direct feedback from experts working in the SEO industry every day.
Keyword Research
Learn keyword research to find the best search terms for results. Understand technical SEO and all relevant ranking factors.
WordPress and SEO
Learn the practical SEO optimisation tasks inside WordPress’ website builder.
What Our Students Say
Real Feedback From SEO Learners and Practitioners
“I recently went through Marketing Lad's 1-on-1 SEO training. My goal is to learn enough about SEO to get started as a specialist. Marketing Lad were my first learning experience, and they provided an excellent foundation for me to launch from and start my journey. They were both helpful and knowledgeable. Their experience was evident as they shared their expertise with me. Each session was recorded so that I can refer back to it at any time, which is a great feature of their training. I can easily recommend this training to those like me who are seeking to help others with their SEO, but just as easily to those who want to be able to work on their own SEO. Thank you Chris and Shahid for putting together this training, I hope many others will benefit from it in the future.”
SEO Trainer Profiles & Qualifications
Google-Certified SEO Experts With Real Client and Agency Experience
Our SEO trainers are Google-certified and experienced practitioners with a detailed understanding of the SEO client and agency world.

Shahid is an experienced search engine optimization (SEO) marketer with a wealth of knowledge of various SEO disciplines. He started his career in 2017 and dedicated himself to digital marketing and SEO. He has worked with several high-profile clients, including BeaconStac, Unacademy, Dominion, AMEX GBT, GrowThink, Taxmann and CustomShow.
With a deep understanding of search engine algorithms and a passion for driving organic traffic, he mastered the skills in optimising websites for higher visibility and better performance in search results. His exceptional SEO link-building and PR knowledge helped him build a professional career and grow Marketing Lad into the leading link-building community and service provider.
Why Us
We Are Unique
Access to SEO Community
Join our exclusive SEO community with 1,000+ practitioners sharing insights, tools, and opportunities.
Best SEO Checklists
We provide industry-leading SEO checklists built from years of running real client campaigns, not generic blog advice.
1 on 1 Sessions
Every session is exclusively yours. No group classes and no shared time.
Mentors With MNC Experience
Our mentors have 5+ years of experience and have worked with multinational companies including Taxmann, Unacademy, and AMEX GBT.
Live Project Learning
You work on real SEO projects, not hypothetical exercises.
Up to 4 Certificates
On successful completion, you earn up to 4 certificates covering technical SEO, on-page, off-page, and tools proficiency.
What students say
Built for Founders, Marketers, and Aspiring SEO Specialists
Whether you are growing a business, joining an agency, or building a freelance SEO career, the coaching is structured to help you understand the work and apply it immediately.
Ready to start?
Get a Focused Roadmap for Your SEO Learning and Growth
We’ll help you choose the right starting point, map your weaknesses, and turn SEO knowledge into practical actions for your website or client portfolio.
FAQ
