Terms of Use

Contracting Entity

Marketing Lad provides services as an enterprise registered with the Ministry of Micro, Small and Medium Enterprises, Government of India, under Udyam Registration No. UDYAM-JK-21-0019399, having its principal place of business at House No 3, Shahmiris House, Qammarwari, 2nd Petrol Pump, Srinagar, Jammu & Kashmir 190017, India ("Marketing Lad", "we", "us"). Marketing Lad FZE (UAE, Business License No. 4418304.01) is an affiliate office and does not contract with clients unless expressly stated in a signed order.

Terms & Conditions

Marketing Lad

Marketing Lad is a link building and content services enterprise. We provide our campaigns and services after we receive the partial/full fee. Once the project is completed we send the final invoice. As a client or service partner, you shall consent to the following terms and conditions of the services offered by Marketing Lad.

Marketing Lad Services

• Create written content like blogs and articles.
• Initiate placement and submission reports.
• Work on link popularity by generating backlinks from other websites.
• Fetch potential bloggers that shall publish content promoting the customer’s brand.

Marketing Lad Other Services

• Website Design
  
• Website Development

Termination of agreement

• As an ethical measure, the agreement stands null and void, if the client is found to be indulged in illegal and offensive websites and industries.
• Any content which endorses hate, racism, animal abuse, product, defamation aimed at any person, community and institution will be found offensive, may lead to the termination of the agreement, and the client shall be liable for the consequent loss.

Non Disclosure Policy

• We maintain utmost confidentiality for the client information and only share the necessary job work to any third party, that too with the client’s autonomous consent.
• The electronic agreement between the Marketing Lad and the client stands valid with your autonomous consent.
• This agreement shall not be considered as NDA, unless both the parties, Marketing Lad and the client, enter into any such legal agreement in writing, mutually.

Refund & Cancellations

Marketing Lad does not offer refunds for link-building services under any circumstances.

This is because all placements are published on third-party websites that we do not own or control. Once outreach and editorial work are completed, the cost is already incurred by our team.

By purchasing our services, you acknowledge that all payments are final and non-refundable, regardless of changes to third-party website policies, edits, delays, removals, or rejections.

Link Removal & Replacement Policy

Although we cannot control third-party websites, we provide the following goodwill guarantee:

• If a link we built is removed within 3 months of publishing, Marketing Lad will provide one free replacement link of similar quality (DR, traffic, and relevance).

• Free replacement is offered only once per link and does not apply if the removal is caused by:

  • Website shutdown or migration

  • Change in editorial guidelines

  • Manual penalty or Google updates

  • Spam cleanup or mass content purge by the site owner

  • Client editing the content after delivery

Beyond the 3-month period, link removals are considered normal risk associated with SEO, and no replacement or refund is offered.

Editorial Control

All final publishing decisions are made by the website editors, not Marketing Lad.
This includes:

• Anchor text changes

• Content adjustments

• Placement location

• Publishing timelines

• Acceptance or rejection of guest posts / mentions

Marketing Lad ensures high-quality content and outreach, but editorial control always remains with the publisher.

No Guarantee of Rankings or Traffic

SEO results depend on many external factors (algorithm updates, competitors, website health, niche difficulty, content quality, etc.). Therefore:

Marketing Lad does not guarantee search engine rankings, traffic growth, or conversions resulting from only link-building work.

We guarantee effort, quality, and deliverables, not outcomes controlled by search engines.

Third-Party Website Changes

Marketing Lad is not responsible for any of the following on third-party sites:

• Website downtime or outage

• Changes in guidelines or editorial rules

• Removal or editing of published content

• Domain rating (DR) increases or decreases

• Ownership transfers

• Category or URL restructuring

• Rel=nofollow / rel=sponsored changes

• Reindexing or deindexing by Google

Once the link is live and approved, it is considered successfully delivered.

Turnaround Time (TAT)

Turnaround times given are estimates, not guarantees.
Delays may occur due to:

• Editor backlog

• Website review timelines

• Niche sensitivity

• Seasonal publishing delays

We always strive to deliver as fast as possible, but publishing timelines are not guaranteed.

Client Responsibilities

To ensure smooth delivery, the client must:

• Provide accurate website details

• Not modify content or links after publishing

• Approve anchors or topics in a timely manner

• Avoid spam tactics that may cause penalties

• Maintain a healthy website (technical & on-page SEO)

Marketing Lad is not responsible for SEO performance issues caused by the client’s website.

Limitation of Liability

Marketing Lad’s liability for any service is strictly limited to the amount paid for that specific service and no additional damages or claims may be pursued.

Dispute Resolution & Arbitration

Any dispute, claim or controversy arising out of or relating to Marketing Lad's services, deliverables or agreements shall first be attempted to be resolved amicably through good-faith discussion within 30 days of written notice. If unresolved, the dispute shall be referred to arbitration under the Arbitration and Conciliation Act, 1996, before a sole arbitrator appointed by mutual agreement of the parties, failing which the arbitrator shall be appointed in accordance with the said Act. The seat and venue of arbitration shall be Srinagar, Jammu & Kashmir, India. The proceedings shall be conducted in English. Arbitration shall be conducted on an individual basis only. Each party shall bear its own legal fees unless the arbitrator decides otherwise.

Governing Law & Jurisdiction

These Terms and any dispute relating to our services shall be governed by and interpreted in accordance with the laws of India. Subject to the arbitration clause above, the courts at Srinagar, Jammu & Kashmir shall have exclusive jurisdiction.

Limitation of Legal Claims

Any claim or dispute must be raised within 90 days of the service date.
Claims made after this period are considered waived and invalid.

Marketing Lad’s maximum liability shall not exceed the total amount paid by the client for the specific service in question.

Class Action Waiver

Clients agree that:

• No claim may be brought as a class action, collective action, or private attorney general action.

• Disputes must be filed individually.

• Consolidation of claims is not permitted.

This protects both parties from unnecessary litigation and promotes efficient dispute resolution.