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Marketing Lad
White Hat Link-Building Agency

Trusted by SEO Teams Worldwide

Marketing Lad is a white hat link-building agency helping brands earn authoritative backlinks, brand mentions, and digital PR coverage. Trusted by SEO consultants, SaaS brands, and agencies across the world.

Team Certified by
Google Analytics
HubSpot
Ahrefs
5.0 on Clutch
38 Verified Reviews
4.9 on Google
30 Verified Reviews
DR 50+ Links
Avg. Publication DR

Cost Calculator

How Much Will Link Building Cost?

Get an instant estimate based on your link building goals.

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How Many Link Mentions Do You Need per Month?

Brand mentions, niche edits, and contextual links

Monthly Link Mentions5
150

Trusted by B2B teams who need results, not reports

HubSpot
G2
Airtable
WordPress
Zoom
Stripe
Notion
Semrush
Google
Canva
LinkedIn
Microsoft
American Express GBT
Taxmann
FlyFin
Zoomifier
INFUSEmedia
GrowThink
PlanPros.ai
Prospeo
ServiapGroup
Aegissoftech
Rayobyte
Link Building

Earn High-Authority Backlinks That Drive Rankings & Organic Traffic

We secure niche-relevant backlinks, guest posts, and digital PR placements from authoritative websites in your industry. Our outreach-driven link building services help you improve domain authority, increase keyword rankings, and drive consistent organic traffic growth.

Get In Touch
Link building campaign overview
Link Building Campaign Overview
  • Niche-relevant backlinks from authority sites
  • Guest posts and contextual placements
  • Digital PR and expert outreach
  • Flexible campaigns built for rankings and traffic
Why It Works

High-Authority Backlinks to Boost Rankings, Traffic & Leads

Link building is the foundation of successful SEO. Our team helps you earn high-quality backlinks through guest posting, outreach, and digital PR campaigns. These links increase your website's authority, improve keyword rankings, and drive measurable results in search traffic, lead generation, and sales.

High-authority link building result
Authority Links
250+
Avg. DR placement
50+
Traffic Growth Campaigns
500+
0+
B2B Brands Served
Across SaaS, Finance, Tech
0K+
Links Placed
On DR 40–90+ Publications
0★
Average Rating
On Clutch & Google Reviews
0+
Avg. Publication DR
High-Authority Placements
Strategy

How We Build Quality, Niche-Relevant Backlinks

Our link-building strategy is built on relevance, authority, and trust. With a growing in-house outreach team, we secure backlinks from real, niche-relevant websites through guest posting, digital PR, and content-driven outreach. Every backlink is hand-selected to meet your requirements, whether it's minimum domain authority, organic traffic, or contextual placement, ensuring SEO growth that lasts.

Get In Touch
Strategy and outreach for link building
Guest Posting
✓

Guest Posting

We secure placements on relevant blogs and media sites that align with your niche, industry, and buyer intent.

Digital PR
✓

Digital PR

We earn mentions and editorial links through stories, data, and brand-led campaigns designed to attract attention.

Outreach & Content
✓

Outreach & Content

We identify real opportunities, build strong outreach angles, and prioritize high-impact links with relevant traffic.

Get In TouchExplore Case Studies
Community + Training

More Than an Agency: SEO Services, Training & Community

At Marketing Lad, we focus 100% on SEO and link-building, unlike full-service agencies that spread themselves thin. Over the years, we've helped businesses and our own projects scale organic traffic with proven SEO strategies.

Beyond client services, we also offer practical SEO training and courses and run one of the largest and most recognized link-building Slack communities, where professionals connect, learn, and grow together.

Events

Moments From the Chiang Mai SEO Conference

Chiang Mai SEO Conference – photo 1Featured event

Event spotlight

Chiang Mai SEO Conference

SEO practitioners and search marketers gathering in Chiang Mai, Thailand

Our process

How We Build Links That Last

No black hat tactics. No PBNs. No link farms. Just old-fashioned editorial outreach done better than anyone else.

Discovery Call

We audit your backlink profile, niche, and competitors, then build a roadmap tailored to your authority goals.

Strategy and Targeting

Our team identifies the highest ROI link opportunities in your niche: real editorial sites, not link farms.

Outreach and Placement

We craft personalized pitches to editors and content managers, no templates and no mass emails.

Transparent Reporting

A live Google Sheet dashboard updated in real time. See every link placed, its DR, traffic, and anchor text.

Live Link Dashboard

Recent PlacementsUpdated live
TE
techcrunch.com
"link building guide"
DR 93Live
SE
searchengineland.com
"SEO strategy 2024"
DR 87Live
SE
semrush.com/blog
"backlink audit tools"
DR 82Live
AH
ahrefs.com/blog
"domain rating explained"
DR 90Live
MO
moz.com/blog
"white hat link building"
DR 91Pending

Every client gets a live shared dashboard like this

Real Results

Case Studies That Prove It Works

Not just promises. Real DR growth, real traffic, real revenue for real companies.

Professional Services

Emerge Global

0
DR Achieved
0%
Traffic Growth
0+
Links Placed
The team at Marketing Lad delivered exactly what they promised, real links on real sites.
B2B Media

InfuseMedia

0
DR Achieved
0%
Traffic Growth
0+
Links Placed
Six months into our campaign, we ranked on page one for our hardest keywords. Worth every penny.
Mike R., Head of SEORead Full Case Study ->
Enterprise B2B

Amex Global Business Travel

0
DR Achieved
0%
Traffic Growth
0+
Links Placed
Marketing Lad helped us scale high-authority links quickly while keeping quality and relevance consistent.
View All Case Studies ->

Verified on Clutch

Who We Help

Four Types of
B2B Company.
All of Them.

We work exclusively with B2B companies. Every strategy, case study, and report is calibrated for long sales cycles and qualified lead generation, not consumer e-commerce playbooks.

See If We’re a Fit
01
B2B SaaS

Scaling Organic Pipeline Alongside Paid.

You have a product that solves a real problem, but organic traffic isn't converting to demos. We build the authority that gets you to page one for your highest-intent keywords and keeps you there.

Recent Campaign · DR Growth
Cyber LadDR 1 → 59
8 months
02
Marketing Agencies

White-Label Link Building & SEO Delivery.

You need a white-label partner your clients will never find. We deliver at agency scale: consistent quality, reliable timelines, reporting you can forward directly.

White-LabelAgency ScaleDirect Reporting
White-label for 40+ agencies worldwide
03
Professional Services

Law, Finance, and Consulting Authority With Visibility.

You compete in a high-trust niche where one client is worth thousands. We understand compliance constraints and we build authority within them.

High-Trust NichesEditorial AuthorityCompliance-Safe
Clients in legal, finance & consulting
04
Founders & In-house

Learn to Run SEO Yourself With Our Coaching.

Not a pre-recorded course. Live 1:1 sessions with practitioners running real campaigns. We teach you the exact playbook so you own it when you're ready.

1:1 LiveReal CampaignsFull Playbook
1:1 live only · zero pre-recorded content
Not Sure If You Fit?
Book a call, we'll tell you honestly, including if someone else is better suited.

Future-Proof SEO

Built for the AI Search Era

Google's AI Overviews, ChatGPT, Perplexity: they all use the same trust signals as traditional SEO, meaning authoritative links, brand mentions, and topical expertise. Our link building campaigns build authority that works across every search surface.

✓
Cited in ChatGPT and Perplexity responses
✓
Featured in Google AI Overviews
✓
Ranked for voice and conversational queries
✓
E-E-A-T signals for generative engines
Learn About Our AI SEO Approach →
LLM Optimization

Get cited in ChatGPT, Claude, Gemini, and Perplexity responses. We build the authority signals that make AI models mention your brand.

Answer Engine Optimization

Optimized content structures that win featured snippets and AI overviews, capturing zero click search value.

Generative Engine Optimization

Build the topical authority signals and E-E-A-T evidence that generative search engines use to evaluate credibility.

Digital PR and Brand Mentions

Earn unlinked brand mentions on authoritative publications, a key trust signal for both traditional and AI search.

FAQ

Frequently Asked Questions

Answers to the questions we hear most from ambitious SaaS and B2B brands.

Fast AnswersWhite Hat
What is ethical link-building?+
Ethical link building is a practice of acquiring backlinks to a website through legitimate, white-hat SEO techniques that comply with search engine guidelines. It involves obtaining links from authoritative and relevant sources naturally or through outreach efforts, without engaging in spammy or manipulative tactics. Check out our guide on 16 ethical link-building strategies: https://marketinglad.io/ethical-link-building-strategies/
What are the benefits of link-building?+
Link-building offers several benefits including search engine rankings, organic traffic, enhanced website authority and credibility, better user experience and attracting leads.
When can I expect my SEO results to grow?+
The timeline for SEO results can vary depending on factors like current domain authority, competition, industry, and the SEO strategies employed. Generally, you may start seeing some improvements in a few months, but substantial results often take 6 months to a year. SEO is an ongoing process, and it’s essential to keep investing in SEO for long-term gains. Check out some case studies: https://marketinglad.io/case-study/
What goals do you normally set for clients?+
We tailor our goals to align with each client’s specific needs and objectives. Common link-building goals include improving search rankings, increasing organic traffic, and boosting website authority. Other SEO goals include enhancing user experience, driving conversions and revenue growth.
How does the process of winning high authority link mentions work?+
Our process typically involves: Identifying high-authority websites relevant to your niche. Conducting outreach to these websites, promoting your content. Building relationships and partnerships with webmasters. Earning high-quality backlinks.
Do you focus only on link building or also other parts of SEO?+
Apart from link-building, our services encompass a comprehensive SEO strategy. This includes on-page optimisation, technical SEO, content creation, keyword research, and other elements necessary to improve your website’s overall search performance.
What industries do you have experience working with?+
We have experience working with a diverse range of industries, including but not limited to technology, edtech, real estate, human resource, travel, finance, and more. Our adaptable strategies allow us to serve clients across various sectors effectively.
Do you offer discounts for longer commitments of service?+
Yes, we offer various service packages, some of which may include discounts for longer-term commitments. Feel free to inquire about our pricing options tailored to your specific needs.
What are the quality standards you set for building links?+
We prioritise high-quality links from authoritative, niche-relevant websites and a minimum of DR 45 sites. Our link-building process adheres to ethical and white-hat SEO practices, ensuring that links are earned naturally and comply with search engine guidelines.
How do you report results?+
We provide a 24/7 accessible Google Sheet with the metrics of Domain Rating, anchor text, live link, link to, targeted keyword and more. We also provide regular, transparent reports on SEO metrics like organic traffic, search impressions, clicks, CTR and so on. Our reporting helps clients track the effectiveness of our SEO efforts and make informed decisions.
Do you offer month to month plans?+
Yes, we offer both month-to-month plans and long-term commitments, depending on your preferences and goals. Our basic link starter pack starts from $1000.
Are all link mentions do-follow links?+
Yes, we guarantee do-follow links.
Do you build niche-relevant links per website?+
Yes, we understand the importance of relevance in link building. We aim to secure niche-relevant links that align with your industry, products, or services to enhance the credibility and context of your website.
What sets you apart from other providers?+
Our approach focuses on ethical link-building tailored to each client’s unique needs. We prioritize quality over quantity and maintain transparency in our processes. We are also more cost-effective than other agencies providing you with the best links in the industry.
Shahid Shahmiri
Let's Get Talking

To Our Link Building Specialists

Shahid Shahmiri
Shahid Shahmiri
Founder at Marketing Lad

Scale up organic traffic and domain rating with ethical link building and SEO solutions. Get started here and receive a free quote for SEO/link building.

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