4 Best Link Building Tools to Help You Build Backlinks

While the past few years have seen SEO or Search Engine Optimization evolve into newer spheres and domains, building backlinks will remain the top priority. 

SEO executives around the world agree that to optimize the performance of any website, building backlinks is essential. 

If you are involved in SEO, SEM, or any other form of digital marketing, you will know how expensive paid tools can be. 

The prices range from a few dollars to hundreds, which is something that not everyone can afford.

In this article, we narrow down five of the best link-building tools to help you build backlinks. From analyzing the number to assessing the quality of backlinks and finding keywords, let’s discuss everything!

List of 4 Best Link-Building Tools to Help You Build Backlinks

1. MOZ- 

For a long time, MOZ has remained one of the leading SEO tools for experts and agencies. The MOZ Domain Authority (DA) and Page Authority (PA) have become one of the most conclusive metrics for evaluating the quality of any website. 

Both DA and PA are calculated between figures 1 and 100. The higher the figure, the better the website’s quality. Both these important metrics are available in MOZ’s free plans. You can also pay a little extra and get access to more important data to build your SEO strategy. 

2. Ubersuggest- 

Ubersuggest is one of the most sought-after SEO tools that help in- 

• Getting keyword suggestions
• Shows search volumes
• State the Cost-Per-Click or CPC
• Backlink Checker

This is not only helpful for SEOs but also necessary for Content Writers who are always researching keywords and topics. The backlink checker is a very important feature that allows you to check your competitors’ backlinks. 

If you compare Ubersuggest’s pricing plans to those of other tools, you will realize that it is the most affordable. When you opt for paid plans, you get access to a whole host of SEO training materials, site auditing, rank tracking, and much more. 

3. Majestic SEO- 

In addition to MOZ, Majestic SEO was one of the earliest SEO tools to go mainstream. Even though its popularity has faded over the years, Majestic’s Trust Flow and Citation Flow continue to be important considerations for experienced SEOs. 

Majestic’s Trust Flow shows you the quality of backlinks linking to a particular site. On the other hand, the Citation Show shows you the actual number of backlinks a site has. This means both quality, as well as quantity, is something, which Majestic covers. 

4. Alerts from Google- 

Google offers many free suggestions if someone cares to look in the right areas. Google Alerts and Trends can show you which topics are trending and what people are reading about, allowing you to create your content and keywords accordingly. 

The tool also offers several benefits for content writers looking to understand and optimize their topics. This is the only free tool on the list without a paid plan. In fact, all Google tools are free for anyone to use. All you need is an email ID to get started. 

Conclusion.

Other SEO tools, like Whitespark and Buzzsumo, help with citation research and content discovery. Others, like Snov and Hunter, allow SEOs to run specialized email marketing campaigns for outreach. 

If you do not have the budget for the paid tools or are just starting in the field, you can do and achieve a lot with the tools mentioned in the article. Once you are familiar with these tools and have started to understand how they work, you can easily move on to paid plans that best suit your budget.