Last Updated on 22/09/2026
Both newbies and seasoned veterans are seeking low-competition keywords to increase traffic and secure quick wins. The low-competition phrases that individuals typically seek to make some quick money are long-tail keywords.
The Keyword Golden Ratio (KGR) idea was created to use a data-driven approach to target long-tail keywords that competitors are ignoring, in order to rank in the top 100 SERP results in a few days or less.
It’s possible for certain keywords to reach the top 10 in less than a day.
As a result of Doug Cunnington, the site’s founder, aggressively promoting KGR and claiming it’s one of the finest methods for achieving quick results for a new site, KGR has seen significant growth since its launch. Is it worthy of the hype, though?
We will define KGR and describe its operation in this article.
What is the Keyword Golden Ratio?
A data-driven method for identifying keywords that are obviously underserved on the internet is the Keyword Golden Ratio (KGR).
If you identify a term with a high Keyword Golden Ratio and write content specifically for it, it should rank in the top 50 results within days, perhaps even hours.
You can place in the top 15 if your website isn’t fresh and has reasonable authority.
There are three key benefits of using the KGR.
- To stay motivated, new website owners need to receive visitors quickly.
- The KGR makes it easier for beginners to score modest victories.
- Receiving your first few customers and sales is fantastic.
- Nothing is more energizing than demonstrating your vision while earning money.
- You may give priority to keywords and content on your website.
- It’s really important to have a proper keyword tool to help you narrow down a list of thousands of keywords.
- You have data that other people can’t quickly enter into a tool because it’s a manual process.
- That is a beneficial advantage that recognizes effort.
KGR Formula
KGR is equal to the monthly search volume divided by the number of allintitle results:
How to use the KGR formula:
- Choose a target term: Select a keyword that you wish to use in your text.
- Determine the volume of searches per month: To get the typical monthly search volume for your selected keyword, use a keyword research tool such as Google Keyword Planner.
- Calculate how many allintitle results there are: To see how many Google results have your keyword in the title tag, use the allintitle: Google search operator (for example, allintitle: “your keyword”).
- Determine the KGR score by: The monthly search volume is divided by the number of allintitle results.
When the monthly local search volume is less than 250, the ratio is the number of Google results with the term in the title divided by the monthly local search volume.
What is ‘Allintitle’?
A sophisticated Google search operator called “allintitle” can be used to find the number of sites that have the exact search term in their title.
For instance, here’s how to use the search field to look for “allintitle” if your long-tail keyword is “free keyword research tool”:
Allintitle: free keyword research tool
The snapshot above reveals that the keyword appears in the page title of 130000 different sites.
The keyword’s search volume must then be determined.
For search phrases receiving 250 or fewer monthly queries, Doug advises conducting KGR keyword research. The rationale is that low-search-volume keywords are easier to rank for than those with thousands of searches per month.
The maximum search volume of 250 may seem arbitrary. But it’s a wise guideline to go by, particularly if you’re establishing a new website. You can rank your website in Google search results and establish topical authority in your niche by optimizing it for several KGR keywords.
Once your content has generated enough traffic, you may start pursuing KGR phrases with bigger monthly search volumes. You may quickly work your way up to thousands of organic visits by increasing your efforts!
You must use a keyword tool other than Google Keyword Planner to determine the search volume of your target keywords because that tool only displays the range of a keyword’s monthly searches.
You may start with Surfer SEO’s free Keyword Surfer Chrome extension, a respectable alternative to Keywords Everywhere (a paid Chrome extension).
140 searches per month for a “free keyword research tool” were found using Surfer SEO’s free Keyword Surfer Chrome extension.
We can now calculate the KGR of the search term using the information provided, as shown below:
1,30000/9900= 13.13
The objective is to get a KGR score of 0.25 or less. You can utilize keywords with a KGR score of between 0.251 and 1.0, but you must give the lowest KGR scores priority. The likelihood that your site will rank for the keyword sooner increases as scores decrease.
You should avoid optimizing for the above keyword because its KGR (13.13) is significantly greater than the recommended 0.25, at least not in accordance with KGR’s guidelines.
Don’t forget to check this out: How Many SEO Keywords Should a Page Target?
Tools for locating the best KGR:
The KGR score may be calculated quickly and easily. The true difficulty, therefore, is in selecting the appropriate KGR phrases to target. Here are a few tools to help you find KGR phrases that are easy to rank for.
a. UberSuggest: The UberSuggest SEO tool displays the monthly search volume for a term, the top keywords that a website is ranking for, ideas for new phrases, and an estimation of the degree of SEO and paid search competition.
b. SpyFu: Using the free program SpyFu, you can view the terms that your rivals are using. You may scan the websites in your industry to compile a preliminary list of keywords that you can then improve.
c. Keyword Surfer: With the free extension Keyword Surfer, you can monitor search volumes, CPCs, keyword recommendations, and related phrases for each new Google search you do. The data is presented in real time in Google searches when you install this program.
Success Stories Using the Keyword Golden Ratio
KGR was initially introduced by Doug Cunnington. He put it into practice on his Amazon affiliate website and, in just a year, saw his income increase from $450 to a mind-blowing $20,000 per month.
The site was successful in part because its organic traffic increased from 4,000 monthly visitors in December 2015 to nearly 35,000 by the end of 2016.
It’s interesting to note that Doug wasn’t able to achieve these outcomes just by employing KGR keywords in 200 articles every month. He also put work into creating links through guest posts.
This proves that using the best on-page and off-page techniques in your SEO approach will accelerate your success.
Doug’s success with KGR encouraged others to try the techniques. Evan S. Porter built a website from scratch in 2018 using the KGR method as his primary strategy.
At the end of a year, his affiliate site was bringing in $3,802 a month from advertising, affiliate commissions, and the sale of pricey products. By that point, his website had over 20,000 visits.
Another case study from Jaron in 2018 that Doug discussed on his blog. Before launching this blog, Jaron was a complete novice with no knowledge of SEO or internet marketing. His website started earning $100/month after four months, and eventually it was earning $100/day.
So Why Use KGR?
There are five main justifications for website owners to employ KGR.
Motivation: Although successful websites don’t appear suddenly, modest victories add up rapidly. Additionally, you may stay motivated by celebrating small victories, especially when they lead to more visitors and revenue. In the long run, all that effort will be worthwhile.
Priorities: Instead of choosing search phrases at random, it is far preferable to prioritize the ideal keywords after employing a research tool. Site owners can filter the results thanks to KGR. Because they are less popular than others, you may spot particular keyword phrases that demand your attention. It’s all about the low-hanging fruit; keep that in mind.
Objectivity: When it comes to keyword research, going with your instincts won’t be very helpful. The trick is to maintain objectivity, and KGR helps you achieve it. The KGR algorithm is data-driven and generates accurate predictions for particular keyword phrases.
Manual Success: Because of the laborious production process required to create KGR data, high-volume rivals won’t have access to it. Instead of doing the hard work, they will opt for free online tools. Unfortunately, they won’t receive the same useful information from such tools. Given that, you benefit from using the manual KGR formula.
Outrank the Organization: Being better than your main rivals is very motivating. Utilize the KGR algorithm to outperform the competition and watch your website’s ranks rise.
Conclusion
The term “golden ratio” won’t magically get your website to appear at the top of search results. KGR, on the other hand, may help you fast increase organic traffic to your website.
Regardless of your niche, you should be able to uncover a few KGR keywords to target for your website using the procedure mentioned above.
KGR is ultimately one of the numerous strategies you must take into account as part of your SEO plan. It should speed up your website’s development and enable you to quickly increase traffic and sales when combined with other techniques.
